Courting a Kingmaker

Courting a Kingmaker We know that the boldest dreams are never accomplished in isolation. But the secret weapon of the audacious isn’t an army. It’s an ally. A kingmaker. And this catalytic moment often feels like it comes straight out of a movie. Like how Bob Johnson—who’d made his career in public affairs and government relations—convinced TCI CEO John Malone to give him $500,000 to launch Black Entertainment Television (“BET”) after only discussing the idea for 30 minutes. Or how Barack...